WFP appoints Antoni Porowski as Goodwill Ambassador

Inspired to lend his voice and platform following a moving and emotional trip to Senegal while filming an episode of No Taste Like Home, Porowski will leverage his passion for cuisine and culture to advocate on behalf of the 309 million people facing severe hunger around the world.

“Experiencing different cultures has always been a deep passion of mine – both as a source of inspiration, and a vital part of my work. The more places I have had the privilege to visit, the more I have witnessed firsthand the devastating effects malnutrition and food insecurity have on vulnerable communities,” said Antoni Porowski. “Every person deserves access to basic nutrition, but when countries are unable or unwilling to provide for this fundamental need, WFP steps in. I’m grateful to join a global organization whose mission is not only to save lives, but to improve the overall quality of life for so many. I hope this partnership allows me to be of service to communities in dire need, while driving awareness and action toward ending the suffering caused by food insecurity.” 

As a WFP Goodwill Ambassador, Porowski aims to inspire and mobilize citizens, particularly Gen Z and Millennials, to support WFP’s life-saving food assistance and resilience programmes, which support more than 150 million people across 120 countries. These programmes include emergency food and nutrition assistance, long-term solutions to build resilient communities and school meals programmes across the globe. 

“As a cook, Antoni understands the power of food to nourish not only our bodies, but also our communities and our hope for a better future – as his millions of fans know,” said WFP Executive Director Cindy McCain. “He has already lent his voice to highlight the incredible impact of WFP’s life-saving relief work across the globe and our lifechanging school meals programmes. I am excited to welcome Antoni on board as a Goodwill Ambassador - we can’t wait to work with him to achieve our ambition of a world without hunger.”

Already a committed supporter of WFP, Porowski recently made a prime-time fundraising appeal at the 2024 Global Citizen Festival to combat hunger crises. He also produced a series of social videos highlighting WFP’s specialized nutrition and school feeding programmes in Senegal, speaking with staff and recipients about its impact. 

Born in Canada to European immigrants with Polish roots, Porowski was raised with a deep interest in and appreciation for diverse cultures, cuisines and the power of food to bring people together. His best-selling cookbooks, Antoni: Let’s Do Dinner and Antoni in the Kitchen, reflect the culinary influences and inspirations of his youth.

Porowski joins an esteemed roster of WFP ambassadors, including Kate Hudson, Michael Kors, Abel “The Weeknd” Tesfaye, Ons Jabeur, Son Heung-Min, and Andrew Zimmern.

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The United Nations World Food Programme is the world’s largest humanitarian organization saving lives in emergencies and using food assistance to build a pathway to peace, stability and prosperity for people recovering from conflict, disasters and the impact of climate change.

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